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Social Media Marketing: The Good, Bad and Ugly
Social Media Marketing: Good, Bad and Ugly I had the honor of being the featured speaker yesterday at the AMSI User conference in Orlando. In full disclosure, AMSI is a Find and Convert client. When we...
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Digital Marketing How to Succeed at Failure
We preach. We advise. We recommend. We execute. Yet, sometimes, we encounter a client that subscribes to the “nope, I want to do this my way” mentality. So, my colleagues and I decided to create a list...
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Social Marketing 3 Reasons Why It Has Arrived
Sometimes I feel like a dog! One year can be like seven years in Internet speed. Although we’ve been providing SEO services since 2003, I wasn’t one of the earliest adopters of social media, until...
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Social Media Marketing 3 Trends You May Have Missed
Watch These Social Media Marketing Trends 2012 is about one fourth over and already there have been many new trends in social media marketing that offer new and interesting ways to expand brand...
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Facebook Graph Search What It Means for Businesses
Your Questions Answered In true Zuckerberg fashion, Facebook got us all talking earlier this week in anticipation of the big announcement about Facebook Graph Search. Rumors ranged from those focused...
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Compelling Visual Content New Tricks and New Tools
Images are vital to success in social media If you have worked hard to put all the pieces in place to create content that you hoped would “WOW” your readers but you’re not seeing the engagement or...
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Social Media Marketing Does Not Work
If you know me, you know that I’ve long been an advocate of social media. But, times change and I am no longer a fan of traditional social media marketing. It’s become an oxymoron to even string these...
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The "marketing" that a brand performs through social technology is becoming ubiquitous. In other words, it's becoming less about the "media" and more about the "social." It's transitioning from "doing"...
View Article5 Take Aways from Social Media Marketing World 2015
In my opinion, Social Media Marketing World has become one of the top three marketing conferences in the U.S. Approximately 2,500 people descended on the scenic city of San Diego for two-plus days of...
View Article3 Ways to Effectively Use Social Media for Marketing
When major brands like Humana, NASA and Walmart were asked what's working for them in social media marketing, we discovered a few recurring ideas. Discover how employee advocacy, defined goals and a...
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